I draw on my bbc background to interview the owner-managers of purpose-led businesses. from these recorded conversations, i extract the narratives (clients call them ‘the nuggets’) that will get you clear on the value of your business and the values that underpin it. once i help you to join the dots, it’s brilliant. you’ll communicate about your work in a more enthralling way. and the people vital to your success – clients, staff, investors, partners – will buy into your organisation more quickly.
as your content mentor, i also ensure that your sense of purpose runs like a thread of steel through every bit of content your company produces from now on – whether it’s your home page, tagline, client case studies, podcasts or films and thought leadership articles. nothing is lost in translation.