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Personal DNA – Elliott Wood

Our Personal Brand curriculum gives you everything you need to discover and build your personal brand profile and turn it into an asset.

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Personal DNA – Elliott Wood

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Course Content

Building Your Profile as an Asset
Google It
Go-to-Market
B.P.A.S.V
Speak, Look, Be, Live, Share
How to Launch your Brand Power
Battery Pack
You made it!
Homework
Homework
2 of 2
Course Created By
One Earth
Course Author
Linzi Boyd
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Course Details
Personal Brand is split in to multiple lessons. The course is designed to teach you about the Who Era and the currency of the new celebrity; influencers, networks and world leaders. The course teaches you how to turn your profile into an asset, understand the metrics for measuring your success, and identify the scale and reach of your fame. To do this we will help you:
  • Learn how to turn your profile into an asset
  • Decide where you want to play in the organisational structure to drive awareness
  • Audit your Google fame - How are you showing up on and off-line?
  • Craft your micro voice to align with the macro voice of the business
  • Write out your personal DNA to build and activate your personal brand plan.
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